EFFECTIVE PRODUCT DATA MANAGEMENT
Product Information Management
If your customers expect to receive accurate, complete and high-quality product information from you across all channels, then you should take a closer look at our PIM system.
Product Information Management (PIM) in Online Media Net is your tool for the central creation, maintenance, management and enrichment of your product information – for all output channels! All product-related content, including illustrations, videos, audio files, layout documents or translation texts, are stored in a media-neutral manner and prepared for output across the various marketing channels. This way, you implement your marketing measures easily, quickly and cost-effectively. Interfaces to your ERP and merchandise management system enable the import of all previously
available data in a wide variety of formats. The product data is transferred directly to the PIM and enriched with further information and additional assets (images, logos, etc.). The cyclical, bi-directional exchange of product information between PIM and merchandise management system ensures up-to-date data without manual effort. Depending on requirements, the product information can be fed conveniently and automatically directly from the PIM to the various output channels – print, online, mobile or stationary.
From prospect to customer
There wherever your customers are
Product data and more
OMN PIM doesn’t just stand out for its high usability. OMN PIM can also manage more than other PIM solutions. In addition to the intelligent linking of product master data (item numbers, prices, technical dimensions, etc.) with product-relevant media assets (e.g., images, graphics, etc.) and marketing-relevant product information or advertising texts, OMN PIM can also establish relations between the products. This is particularly advantageous for cross-selling, to provide additional accessories, follow-up items or spare parts, for example, and to expand sales.
Perfect product presentation
Digital Asset Management (dAM)
OMN DAM is the digital asset management system from the OMN suite. As a central image database, it supports you in the administration and needs-based supply of your assets (images, graphics, videos, audio, etc.). In conjunction with OMN PIM, your product data will always have the most up-to-date product images, even during updates.
Channel Management (CM)
OMN CM is the tool for channel management. You can use it to plan and control your marketing measures for all distribution channels centrally, clearly and with complete system-support. Integrated with OMN PIM, it is your central location, which not only coordinates all channels, but also provides information about the current status of your activities at any time.